Thereâs an important thing about trading that you usually donât hear when youâre starting out: if you’re doing it right, it should be kind of boring.
That might sound disappointing. A lot of new traders think every day should feel like an episode of BillionsâŠ

Eyes glued to the screen (through expensive designer shades), palms sweating, forehead veins pulsing. Absolutely enormous numbers on the screen. Every tick feels momentous. When a trade goes their way, it’s the best feeling in the world. When it doesnât … not so much.
Itâs easy to think that excitement means you’re doing something right. Your brain is wired to enjoy the immediate dopamine hit that taking risk provides. This is why casinos, online sports books, and the lottery are so popular.
But real, disciplined trading â the kind that actually builds wealth over time â doesnât (and shouldnât) feel like that at all.
If your heart rate is spiking in a trade, you’re almost certainly risking too much money. And while that might be exciting when the trade works, but it will absolutely wreck you when it doesnât.
With that in mind, let me show you why boring is beautiful for tradersâŠ
Nothing Should Catch You Off Guard
Nothing that ever happens during a trade should really surprise you.
Before you ever click âbuyâ or âsell,â you should already know exactly where your stop-loss is and how much youâre willing to risk. This is non-negotiable.
That way, if the stock hits your stop, itâs not some big, emotional event. It’s not a moment for drama. Itâs just business. You knew what you were risking, and you were fine with it when you entered.
So if the trade doesn’t work, you close it out and move on.
No chasing. No revenge trading. No pathologically checking and re-checking the chart to see if itâs gone back in your directionâŠ
Just on to the next.
A lot of beginner traders fall into a bad habit without even realizing it. They move their stops or break their rules the second a trade starts going against them, thinking itâll reverse in their favor. But it almost never does.
All that ends up happening is that small, manageable losses turn into bigger, harder-to-digest losses. And every time that happens, it stirs up more emotion, making the next trade even harder to manage.
It becomes a vicious cycle â and if you donât catch it early, it can blow up a small account faster than youâd think.
Just Another Day at the Office
In an ideal setup, trading should feel like another day at the office.
You can and should be excited about your long-term goals â about what steady, consistent trading could mean for your life.
But in the moment, in the middle of the trade, it should feel about as thrilling as filling out a spreadsheet.
This is why we built a system. This is why we follow our rules. This is why we use tools that help keep us on track.
For exampleâŠ
Now that itâs one of the biggest weeks of earnings season, we have the perfect tool to maximize opportunitiesâŠ
Earnings Edge.
The same tool that delivered 100 winning trades in a row last season.*
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The point isnât to make trading boring for the sake of it â itâs because when you remove the drama, you eliminate a lot of the biggest mistakes that wreck traders.
Overtrading. Oversizing. Chasing trades.
The more boring you can make your trading, the more you can get out of your own way and let your setups play out as they should.
Thereâs a freedom in that. When you trust your plan and respect your risk, you stop putting all your hopes and fears onto a single trade.
One win or one loss doesnât define you.
You just keep showing up, making the next good decision, following your system. Day after day, week after week, month after month. Thatâs how exceptional traders are built.
Itâs not always flashy. Itâs not the stuff that makes for great Wall Street movie scenes.
But it works.
And over time, that âboringâ process can lead to some very exciting results. Trust me.
Happy trading,
Ben Sturgill
*Past performance does not indicate future results
